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Monthly Archives: May 2010
10 social media myths exposed
To our delight, more and more Middle East brands are looking seriously at using social media in their communications and making efforts to plan, structure and invest in strategic activities. It’s no secret that Spot On PR is a big … Continue reading
Posted in brand marketing, Content, CRM, Customer care, Customers, Facebook, General, Internet, Measurement, Middle east, Middle East marketing, Online marketing, public relations, SEO, social media, strategy, Twitter
Tagged advertising, agencies, blogging, blogs, Carrington Malin, communications, Content, conversations, CRM, customer service, direct marketing, email, Facebook, Internet, marketing, marketing communications, myths, online, planning, public relations, social media, social networking, strategy, Twitter
Facebook bigger than newspapers? So what?
With Facebook hitting 15 million users in the Middle East & North Africa, more people subscribe to Facebook than get the newspaper. But what does that mean exactly? Continue reading
Posted in Content, Disintermediation, Facebook, General, Internet, Middle east, Middle East marketing, Newspapers, Online marketing, public relations, Publishing, social media
Tagged Algeria, Arab, Arab World, Bahrain, Carrington Malin, Egypt, Facebook, Internet, Iraq, Jordan, Kuwait, Lebanon, Libya, marketing social networking, Maroc, MENA, Middle east, Morocco, North Africa, Oman, online, Palestine, Qatar, Saudi, Saudi Arabia, social media, Syria, Tunisia, UAE, United Arab Emirates, Yemen
15 Million MENA Facebook Users – Report
Facebook has become a force to be reckoned with in the Middle East and North Africa 15 million users in the region. Read more in Spot On PR’s MENA Facebook Demographics Report (May 2010). Continue reading
Posted in Facebook, General, Internet, Middle east, Middle East marketing, Newspapers, Online marketing, social media
Tagged Algeria, Arab, Arab World, Bahrain, Carrington Malin, Egypt, Facebook, Internet, Iraq, Jordan, Kuwait, Lebanon, Libya, marketing social networking, Maroc, MENA, Middle east, Morocco, North Africa, Oman, online, Palestine, Qatar, research, Saudi, Saudi Arabia, social media, Syria, Tunisia, UAE, United Arab Emirates, Yemen
Are you engaging the right fans?
As a communications and marketing agency that helps run a number of social media programs, we spend quite a lot of time looking at Middle East social media marketing campaigns from around the region. It’s still early days, but the … Continue reading
Posted in Content, CRM, Customers, Facebook, Internet, Measurement, Middle east, Middle East marketing, Online marketing, social media, Twitter
Tagged blog, communications, Content, Customers, employees, engagement, Facebook, fans, following, marketing, Measurement, metrics, Online marketing, planning, ROI, social media, social networking

2010 Spot On Public Relations
Night of the anonyhaters
Some people wearing a mask of anonymity, believe they face no consequence for their actions, are capable of remarkable cruelty. What should you do if these are aimed at you or your brand? Continue reading →