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Category Archives: social media
Hiring PR people for the digital age
What skill sets should PR job candidates have in the digital age? Carrington Malin explains how Spot On PR’s list of recruitment criteria just got even longer. Continue reading
Facebook Arabic Rising
User of Facebook’s Arabic language interface now account for more than a third of all Facebook users in the Arab world with Facebook Arabic growing at 175% per annum. Continue reading
Posted in Facebook, General, Internet, Internet research, Middle east, Middle East marketing, Newspapers, research, social media
Tagged Arab, Arab World, Arabic, Carrington Malin, Egypt, Facebook, Internet, marketing, MENA, Middle east, Morocco, North Africa, Saudi, Saudi Arabia, social media, social media marketing, social networking, UAE
Who’s Afraid Of A Regulated Web?
French president Nicolas Sarkozy has come out and said he wants a regulated web – “You need to hear our limits, our red lines” he told an audience at the two-day ‘e-G8′ conference. The AP report is linked here. His … Continue reading
Posted in Disintermediation, General, Internet, social media, Twitter
Tagged Alexander McNabb, citizen-centric government, digital, egovernment, government, Internet, Nicholas Sarkozy, social media, Twitter, Wikileaks
Strong MENA interest in mobile apps
The latest Effective Measure | Spot On PR survey shows that 85 percent of mobile Internet users in the Arab world download apps. Continue reading
Posted in Applications, E-commerce, General, Internet, Internet research, Marketing, Middle east, Middle East marketing, Mobile, Online marketing, Online Shopping, research, social media
Tagged application development, Arab, Arab World, digital marketing, E-commerce, email, marketing, MENA, Middle east, Mobile, mobile apps, mobile Internet, North Africa, Online marketing, Online Shopping, reports, social media, social networking, statistics, surveys, tablets
Egypt Facebook demographics
Egypt leads the Arab world in numbers of Facebook subscribers, with 5 million members. Here’s are updated Facebook demographics. Continue reading
Posted in Facebook, General, Internet, Internet research, Middle east, research, social media
Tagged Arab World, Arabic, demographics, Egypt, Facebook, MENA, Middle east, North Africa, reports, research, social media, statistics
Middle East bloggers on air!
Tune in to Alexander McNabb on Dubai Eye 103.8FM on Tuesday January 25th at 10am to listen to the Dubai Today show and hear about Middle East blogging from seven bloggers in the region. Continue reading
Posted in Blogging, Content, General, Internet, Middle east, social media
Tagged Alexander McNabb, Amman, Arab World, blog, bloggers, blogging, Content, Dubai, Dubai Eye, Dubai Today, Internet, Jordan, Middle east, online, radio, social media, UAE
Should you outsource your conversation?
There’s lots of stuff we do with clients building digital communications programmes, from SEO auditing through to setting up and populating social media platforms. But the one thing we recommend against is take the whole thing off your hands. There’s … Continue reading
Posted in Content, CRM, Customer care, Customers, Facebook, General, Internet, Middle East marketing, Online marketing, public relations, SEO, social media, strategy, Twitter
Tagged communications, conversation, CRM, engagement, Facebook, Internet, Internet marketing, marketing, public relations, social media, social media marketing, social networking, transparency, Twitter
Can we say Twitter revolution now? Can we?
There’s already been quite a lot written about the role of social media in the ousting of Tunisia’s President Ben Ali. Here’s our 2 cents worth, plus a list of useful links for anyone interested in learning about the role of social media in Tunisia’s regime change. Continue reading
Posted in Disintermediation, Facebook, General, Internet, Middle east, Newspapers, social media, Twitter
Tagged activism, Arab, Arab World, blocked, blogging, censorship, Facebook, government, hacking, Internet, journalists, media, media law, Middle east, new media, newspapers, North Africa, online, press freedom, social media, Tunisia, Twitter
Ten Middle East digital predictions for 2011
Communications and marketing agency Spot On’s top ten digital marketing predictions for the Middle East in 2011. Continue reading
Posted in Applications, brand marketing, Content, E-commerce, Facebook, General, Internet, Internet research, Marketing, Middle east, Middle East marketing, Middle East Public Relations, Mobile, Newspapers, Online marketing, public relations, Publishing, research, social media, strategy
Tagged 2011, Arab World, communications, digital marketing, Facebook, marketing, MENA, Middle east, Middle East marketing, North Africa, public relations, research, social media, social networking, statistics
GITEX 2010 Social Media Dashboard
Its GITEX time again and GITEX 2010, the Middle East’s biggest regional IT show, takes place October 17th through 21st. So, just for a little fun, we’ve created a dashboard of social media updates using one of our favourite social … Continue reading
Posted in Internet, Middle east, Middle East marketing, social media, Twitter
Tagged computers, Dubai, Flickr, GCC, GITEX, GITEX 2010, ICT, IT, marketing, MENA, Middle east, Netvibes, news, social media, social networking, Spot On PR, Spot On Public Relations, Twitter, UAE, YouTube
2010 Spot On Public Relations