Tag Archives: blogs

Alexander McNabb

The Freedom Meme

A new report from the University of Washington’s Project on Information Technology and Political Islam comes to the conclusion that social media played a central role in the events we have all come to call ‘The Arab Spring’. Ever since … Continue reading

Posted in Blogging, Facebook, General, Internet, Measurement, Middle east, social media, Twitter | Tagged , , , , , , , , , , , , , , , , ,
Carrington Malin

10 social media myths exposed

To our delight, more and more Middle East brands are looking seriously at using social media in their communications and making efforts to plan, structure and invest in strategic activities. It’s no secret that Spot On PR is a big … Continue reading

Posted in brand marketing, Content, CRM, Customer care, Customers, Facebook, General, Internet, Measurement, Middle east, Middle East marketing, Online marketing, public relations, SEO, social media, strategy, Twitter | Tagged , , , , , , , , , , , , , , , , , , , , , , ,
Carrington Malin

Introducing social media in the Arab world

The April issue of O’Dwyer’s PR Magazine has just come out in the USA and it features a report I wrote on social media in the Middle East and North Africa. It’s a very top-level view of social media and … Continue reading

Posted in Content, Facebook, Internet, Middle east, Middle East marketing, Newspapers, Online marketing, public relations, Publishing, social media, Twitter | Tagged , , , , , , , , , ,
Carrington Malin

5 reasons Spot On PR uses Twitter

@SMEXbeirut asked recently if we’d written an article on why Spot On PR uses Twitter and what we get out of it, so now is probably as good a time as any. Those that have been following our social media … Continue reading

Posted in Content, Internet, Middle East marketing, Online marketing, public relations, social media, Twitter | Tagged , , , , , , , , , , , ,