Tag Archives: digital marketing

Carrington Malin

Hiring PR people for the digital age

What skill sets should PR job candidates have in the digital age? Carrington Malin explains how Spot On PR’s list of recruitment criteria just got even longer. Continue reading

Posted in General, Internet, public relations, social media | Tagged , , , , , , , , , , , , , , , ,
Carrington Malin

Strong MENA interest in mobile apps

The latest Effective Measure | Spot On PR survey shows that 85 percent of mobile Internet users in the Arab world download apps. Continue reading

Posted in Applications, E-commerce, General, Internet, Internet research, Marketing, Middle east, Middle East marketing, Mobile, Online marketing, Online Shopping, research, social media | Tagged , , , , , , , , , , , , , , , , , , , ,
Carrington Malin

Ten Middle East digital predictions for 2011

Communications and marketing agency Spot On’s top ten digital marketing predictions for the Middle East in 2011. Continue reading

Posted in Applications, brand marketing, Content, E-commerce, Facebook, General, Internet, Internet research, Marketing, Middle east, Middle East marketing, Middle East Public Relations, Mobile, Newspapers, Online marketing, public relations, Publishing, research, social media, strategy | Tagged , , , , , , , , , , , , , ,
Carrington Malin

32% of MENA Internet users buy online

Hampered by a lack of online payment infrastructure and the high cost of broadband, e-commerce has been slow to develop in the Middle East and North Africa (MENA) and although there are some notable e-commerce pioneers, few online ventures in … Continue reading

Posted in brand marketing, Customers, E-commerce, General, Internet, Internet research, Middle east, Middle East marketing, Online marketing, Online Shopping, research, social media | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Carrington Malin

Facebook adds 1 million more Arabic users

Facebook’s Arabic platform has added 1 million new users during the past three months, showing important trends in Facebook’s changing MENA demographics. Continue reading

Posted in Facebook, General, Internet, Internet research, Middle east, Middle East marketing, Online marketing, research, social media | Tagged , , , , , , , , , , , , , , , , , , , , , ,
Carrington Malin

Media consumption & habits of MENA Internet users

Scroll down the page for survey download links The figures in our new Media Consumption & Habits of MENA Internet Users Survey simply confirm what everyone involved in the Middle East’s growing digital marketing industry has already been talking about … Continue reading

Posted in Applications, brand marketing, Facebook, General, Internet, Internet research, Measurement, Middle east, Middle East marketing, Mobile, Newspapers, Online marketing, public relations, research, social media, Twitter | Tagged , , , , , , , , , , , , , , , , , , , , , , , , ,