Tag Archives: digital

Carrington Malin

Alexander at MediaME Forum 2011

Spot On PR Director Alexander McNabb spoke at the MediaME Forum 2011 in Amman, Jordan earlier this week about digital public relations and reputation management. The annual event organised by Middle East advertising and marketing portal MediaME was attended by … Continue reading

Posted in brand marketing, Content, Disintermediation, Facebook, Internet, Measurement, Middle east, Middle East marketing, Middle East Public Relations, Online marketing, public relations, SEO, social media, Twitter | Tagged , , , , , , , , , , , , , , , ,
Carrington Malin

Hiring PR people for the digital age

What skill sets should PR job candidates have in the digital age? Carrington Malin explains how Spot On PR’s list of recruitment criteria just got even longer. Continue reading

Posted in General, Internet, public relations, social media | Tagged , , , , , , , , , , , , , , , ,
Alexander McNabb

Who’s Afraid Of A Regulated Web?

French president Nicolas Sarkozy has come out and said he wants a regulated web – “You need to hear our limits, our red lines” he told an audience at the two-day ‘e-G8′ conference. The AP report is linked here. His … Continue reading

Posted in Disintermediation, General, Internet, social media, Twitter | Tagged , , , , , , , , ,
Carrington Malin

Does online marketing scare you?

Things are looking up for the online marketing community. Recent surveys and media reports widely credit the region’s online advertising spend to be growing fast and becoming increasingly important to more and more people. Although last year was a difficult … Continue reading

Posted in brand marketing, competition, CRM, Customer care, Customers, General, Internet, Middle east, Middle East marketing, Online marketing, public relations, SEO, social media, strategy | Tagged , , , , , , , , , , , , , , , ,