Tag: Middle east

Facebook Arabic Rising

Facebook Arabic Rising

User of Facebook’s Arabic language interface now account for more than a third of all Facebook users in the Arab world with Facebook Arabic growing at 175% per annum.

Continue Reading »

Strong MENA interest in mobile apps

Strong MENA interest in mobile apps

The latest Effective Measure | Spot On PR survey shows that 85 percent of mobile Internet users in the Arab world download apps.

Continue Reading »

Update: Egypt revolution reading list

Filed in Middle-East by on January 30, 2011 0 Comments
Update: Egypt revolution reading list

The Egyptian people’s uprising is undoubtedly one of the most shocking, significant and, some would say,  hopeful major socio-political events (update: and now must be said highly dangerous!) that we’ve seen in our 16 years of business in the Arab world. So, as many are, we’re following developments quite closely and have been glued to […]

Continue Reading »

Egypt Facebook demographics

Egypt Facebook demographics

Egypt leads the Arab world in numbers of Facebook subscribers, with 5 million members. Here’s are updated Facebook demographics.

Continue Reading »

Middle East bloggers on air!

Filed in Blogging, Content, Internet, Middle-East, Social media by on January 24, 2011 0 Comments
Middle East bloggers on air!

Tune in to Alexander McNabb on Dubai Eye 103.8FM on Tuesday January 25th at 10am to listen to the Dubai Today show and hear about Middle East blogging from seven bloggers in the region.

Continue Reading »

Can we say Twitter revolution now? Can we?

Can we say Twitter revolution now? Can we?

There’s already been quite a lot written about the role of social media in the ousting of Tunisia’s President Ben Ali. Here’s our 2 cents worth, plus a list of useful links for anyone interested in learning about the role of social media in Tunisia’s regime change.

Continue Reading »

Ten Middle East digital predictions for 2011

Ten Middle East digital predictions for 2011

Communications and marketing agency Spot On’s top ten digital marketing predictions for the Middle East in 2011.

Continue Reading »

GITEX 2010 Social Media Dashboard

GITEX 2010 Social Media Dashboard

Its GITEX time again and GITEX 2010, the Middle East’s biggest regional IT show, takes place October 17th through 21st. So, just for a little fun, we’ve created a dashboard of social media updates using one of our favourite social media services, Netvibes: http://www.netvibes.com/gitex Netvibes can be a really useful tool and we often set […]

Continue Reading »

Is social media really that important for marketers in the Arab World?

Is social media really that important for marketers in the Arab World?

We’re now quite used to people looking at us aghast as we talk about the importance of social media in communications and marketing strategy. Reactions often include incredulity, annoyance, perplexity, anger and even, occasionally, well-reasoned disagreement. How can we have such certainty in the critical role of social media and in the Arab world, of […]

Continue Reading »

32% of MENA Internet users buy online

32% of MENA Internet users buy online

Hampered by a lack of online payment infrastructure and the high cost of broadband, e-commerce has been slow to develop in the Middle East and North Africa (MENA) and although there are some notable e-commerce pioneers, few online ventures in the region encourage Internet users to buy online. However, as the region’s consumers spend more […]

Continue Reading »

Send this to a friend