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Tag Archives: strategy
10 social media myths exposed
To our delight, more and more Middle East brands are looking seriously at using social media in their communications and making efforts to plan, structure and invest in strategic activities. It’s no secret that Spot On PR is a big … Continue reading
Posted in brand marketing, Content, CRM, Customer care, Customers, Facebook, General, Internet, Measurement, Middle east, Middle East marketing, Online marketing, public relations, SEO, social media, strategy, Twitter
Tagged advertising, agencies, blogging, blogs, Carrington Malin, communications, Content, conversations, CRM, customer service, direct marketing, email, Facebook, Internet, marketing, marketing communications, myths, online, planning, public relations, social media, social networking, strategy, Twitter
N reasons social media campaigns fail
There are several common reasons that brands fail on social media, but the root of the problem can very often be a simple lack of company commitment to the social media campaign. Continue reading
Posted in brand marketing, General, Middle East marketing, Online marketing, social media, strategy
Tagged CEO, planning, strategy
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