Tag: UAE

Media consumption & habits of MENA Internet users

Media consumption & habits of MENA Internet users

Scroll down the page for survey download links The figures in our new Media Consumption & Habits of MENA Internet Users Survey simply confirm what everyone involved in the Middle East’s growing digital marketing industry has already been talking about for the past year or two: Internet connectivity has become pervasive amongst many of our […]

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A particularly delicious cake

A particularly delicious cake

A new survey highlights that there is enthusiasm for behavioural targeting and concern over privacy issues in almost equal measure.

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Facebook bigger than newspapers? So what?

Facebook bigger than newspapers? So what?

Does this mean the death of newspapers? Not quite… The seventeen countries we included in the Middle East and Northern Africa Facebook Demographics study have widely varied news media: some, like the UAE, have strong English news components while others, like North Africa, have strong French language daily and weekly news media. When you look […]

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15 Million MENA Facebook Users – Report

15 Million MENA Facebook Users – Report

Scroll down the page for survey download links (and Egypt update) Summary Facebook has become a force to be reckoned with in the Middle East and North Africa and the platform can now claim 15 million users as of May 2010. Whilst Facebook saw strong early growth in 2008/2009 from English and French speaking users […]

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Does online marketing scare you?

Filed in Online Marketing by on April 19, 2010 0 Comments
Does online marketing scare you?

Things are looking up for the online marketing community. Recent surveys and media reports widely credit the region’s online advertising spend to be growing fast and becoming increasingly important to more and more people. Although last year was a difficult one for many, some believe that this gave big advertisers pause for thought and time […]

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Twitter & Customer Service Survey

Filed in Research, Twitter by on March 29, 2010 0 Comments
Twitter & Customer Service Survey

Scroll down the page for survey download links Summary It’s now well publicised that the rapid growth Twitter experienced during 2008 and the first months of 2009 slowed dramatically towards the end of 2009, although ending the year with 75 million user accounts. Twitter activity, on the other hand, grew from 5,000 tweets per day […]

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Is social media making the Middle East more ‘social’?

Filed in Facebook, Middle-East, Social media, Twitter, UAE by on February 9, 2010 0 Comments
Is social media making the Middle East more ‘social’?

I’ve been a big fan of LinkedIn since I signed up just after it launched in 2004. I immediately found lots of my technology industry friends and colleagues were doing the same and were more than happy to introduce me to their contacts. I spent hours browsing LinkedIn user records looking for useful contacts, business prospects […]

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Life without Twitter?

Filed in Social media, Twitter by on December 13, 2009 0 Comments
Life without Twitter?

Over the weekend, I was lost in the dark rainy Al Quoz area trying to get to a gallery where 8 short plays were being staged by Dubai Drama Group in celebration of its 25th anniversary. While driving in circles looking for a lit up sign that says The JamJar, my mind wandered to a […]

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Alexander nominated for Communicator of the Year!

Filed in Awards, MEPRA, Middle East PR, Public Relations by on November 15, 2009 0 Comments
Alexander nominated for Communicator of the Year!

The MEPRA Awards shortlisted nominations and submissions are out today, which include 10 best practice categories and two individual awards categories, being Young Professional of the Year and Communicator of the Year. Having decided as an agency not to enter into the MEPRA Awards best practice categories this year, we had no expectation of seeing […]

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Spot On PR’s MENA Twitter Demographics & User Habits Survey

Filed in Internet statistics, Research, Social media, Twitter by on September 10, 2009 0 Comments
Spot On PR’s MENA Twitter Demographics & User Habits Survey

Scroll down the page for survey download links Summary 2009 has been a big year for Twitter with the micro-blogging platform’s rate of growth rocketing up to more than 20% per month and now showing annual growth of 1,460 percent (June 2008 to June 2009) according to Comscore. Although it’s still early days for Twitter […]

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