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GITEX 2010 Social Media Dashboard
Its GITEX time again and GITEX 2010, the Middle East’s biggest regional IT show, takes place October 17th through 21st. So, just for a little fun, we’ve created a dashboard of social media updates using one of our favourite social … Continue reading
Posted in Internet, Middle east, Middle East marketing, social media, Twitter
Tagged computers, Dubai, Flickr, GCC, GITEX, GITEX 2010, ICT, IT, marketing, MENA, Middle east, Netvibes, news, social media, social networking, Spot On PR, Spot On Public Relations, Twitter, UAE, YouTube
Social media isn’t socialist media
The idea that social media is a new way of running marketing communications on the cheap is a beguiling one and, sadly, totally incorrect. Social media campaigns can create significant challenges. Continue reading
Posted in brand marketing, Internet, Middle East marketing, social media, Twitter
Tagged Alexander McNabb, budget, campaign, CampaignME, costs, Facebook, investment, social media, time, Twitter, YouTube
Radio Gaga
Radio is probably the most undervalued advertising/communication medium of the lot. People just won’t invest appropriately in creating compelling executions for radio. Continue reading
Posted in General
Tagged advertising, Catboy, Facebook, marketing, PR, radio, social media, Twitter, YouTube
Social media predictions
Here are some of Alexander McNabb’s ‘social media’ predictions for 2009, just for fun! Continue reading
Posted in General
Tagged CampaignME, Facebook, media, PR, social media, Twitter, YouTube

2010 Spot On Public Relations