Tag: Catboy
Radio Gaga
![Radio Gaga Radio Gaga](http://www.spotonpr.com/wp-content/uploads/2015/07/Simon-Catboy-Smedley-240x180.jpg)
Radio is probably the most undervalued advertising/communication medium of the lot: something of a shame, it’s one of my favourite ‘legacy’ media… I had always thought of this as a Middle East problem, but apparently it’s the case worldwide. People just won’t invest appropriately in creating compelling executions for radio. I’ve also always believed that […]